Tag Archives: sales funnel

Clearing Up A Little Content Marketing Confusion

I just read “4 Things That Can Go Wrong With Content Marketing,” a blog post shared on Twitter by Bo Woloshyn. While Bo didn’t write the blog, he shared it on Twitter, and I read it (as I do much of … Continue reading

Posted in Content Marketing | Tagged , , , , , | Comments Off on Clearing Up A Little Content Marketing Confusion

On Social Media: Your Brand Doesn’t Have a Choice

I read a blog post before I left the office last Friday about the top 5 reasons brands/companies really do need a social presence. I’ve got news for you. You’ve got a presence on shared media whether you built it or … Continue reading

Posted in Branding, Business, marketing, small business, social media | Tagged , , , , | Comments Off on On Social Media: Your Brand Doesn’t Have a Choice

The True ROI of Social Media

“I’m going to ask you the same question I ask all of you social people.” Uh-oh. I knew what was coming. Three little letters. I played dumb. “I have no answer!” I cried, horrified. She smiled. We were at a … Continue reading

Posted in Business, marketing, social media | Tagged , , , , | Comments Off on The True ROI of Social Media